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Automotive News Commentary

Sharp takes from Peter “webdoc” Martin on the headlines affecting dealers and vendors.

Automotive News Commentary

The Three Ps of Customer Experience and Why Video Is the Missing Link

· Jason Scott

Automotive News Commentary

The Amazon Effect: How Consumer Expectations Are Reshaping Car Buying

The Amazon Effect How Consumer Expectations Are Reshaping Car Buying By Peter “Webdoc” Martin Consumers no longer compare dealerships only against other dealerships. That may

· Peter "webdoc" Martin

Automotive News Commentary

The Hidden Liability Sitting on Every Dealer’s Lot

· Peter "webdoc" Martin

Automotive News Commentary

The Rise of Video and the New Customer Journey

· Peter "webdoc" Martin

Automotive News Commentary

Building Customer Loyalty Starts with Three Simple Words

· Peter "webdoc" Martin

Automotive News Commentary

Why Customer Experience Has Become the Ultimate Competitive Advantage for Dealerships

· Phil Ly

Automotive News Commentary

Why Trust Has Become Automotive Retail’s Most Valuable Currency

· Peter "webdoc" Martin

Automotive News Commentary

Why CXAUTO Has Become One of the Most Important Events in Automotive Retail

· Peter "webdoc" Martin

Automotive News Commentary

The Customer Has Changed More in the Last Five Years Than the Previous Twenty

· Peter "webdoc" Martin

Automotive News Commentary

Why Video Has Become the Most Important Tool in the Modern Car Buying Journey

· Peter "webdoc" Martin

Automotive News Commentary

Building Your Future Workforce: Why Every Dealership Should Consider an Apprentice Program

· Peter "webdoc" Martin

Automotive News Commentary

The Technician Retention Crisis: Why Keeping Your Best People Matters More Than Finding New Ones

· Peter "webdoc" Martin

Automotive News Commentary

AI Is Rewiring Auto Retail Before the Shopper Ever Hits Search

· Peter "webdoc" Martin

Automotive News Commentary

Trust, Transparency, and the New Customer Experience: Why Dealers Need to Rethink How They Sell Cars

· Phil Ly

Automotive News Commentary

Understanding the Algorithm: How to Use Video to Explode Your Social Media Exposure

Why Dealerships Are Losing Sales Opportunities Because They’re Following Up Like It’s 2015 Instead of 2026 By Jason Scott, President DealerPersona.AI Everybody talks about “beating

· Peter "webdoc" Martin

Automotive News Commentary

Why Dealerships Are Losing Sales Opportunities Because They’re Following Up Like It’s 2015 Instead of 2026

· Peter "webdoc" Martin