New Product Strategies Are Changing the Game for Dealers

New Product Strategies Are Changing the Game for Dealers OEM strategy is evolving, and it’s going to impact how dealers compete moving forward. Kia’s plan to introduce a midsize electrified pickup into the U.S. market is a perfect example. They’re targeting a segment long dominated by brands like Toyota and Ford, but with a different […]

The Next Fixed Ops Battle Dealers Can’t Afford to Lose

Mobile Service: The Next Fixed Ops Battle Dealers Can’t Afford to Lose If you want to understand where fixed ops is heading, look at what’s happening with mobile service. This is not a future trend. It’s happening right now. The mobile repair market is projected to grow from $4.3 billion to $6.5 billion by 2030. […]

The Sedan Comeback: Why Smart Dealers Are Paying Attention Again

The Sedan Comeback: Why Smart Dealers Are Paying Attention Again For years, the story was simple. SUVs and crossovers dominated the market, and sedans were pushed to the sidelines. But the market is starting to shift, and if you’re a dealer, this is one of the most important changes to watch. Affordability is now driving […]

More Effective DMS Marketing for 2026

More Effective DMS Marketing for 2026 By Dave Page, Operating Partner, Dealerwing Practical Guidance for Fixed Ops Leaders Navigating Data, Accuracy, and Retention As we look ahead to 2026, fixed operations leaders face a familiar challenge that continues to grow more complex. Service marketing has become more important than ever, yet many dealerships are still […]