How to Get Your Customer to Say ‘Yes’ to a Testimonial

How to Get Your Customer to Say ‘Yes’ to a Testimonial Most dealership sales professionals approach video testimonials all wrong—and they don’t even know it. They wait until the last possible moment, ambush a customer who’s mentally already halfway home, and ask them to “give” a testimonial. That word alone makes it sound like a […]

Mobile Service: The next frontier in fixed ops

Mobile service: The next frontier in fixed ops As fixed operations professionals, we’re all chasing the same goals: increased customer retention, higher technician productivity, improved CSI scores and a stronger bottom line. But the question is, how do we achieve these goals in a market where customers are more convenience-driven than ever?The answer is simple: […]

Attention: Your Service Department Is Leaking!

Attention: Your Service Department Is Leaking! Service revenue should be a major profit center for dealerships. Yet many dealerships unknowingly miss these opportunities due to outdated inspection processes, poor customer communication and a lack of follow-up on declined services. Service Revenue Is Going Down the Drain Imagine your service department as a leaky faucet. At […]

Enhancing Customer Experience in Dealership Service Departments

Enhancing Customer Experience in Dealership Service Departments Many dealerships face challenges that hinder the delivery of exceptional service. Addressing these challenges requires a strategic focus on communication, efficiency and personalization. The service department plays a pivotal role in shaping customer perceptions and fostering loyalty. A seamless, transparent and customer-centric service experience boosts Customer Satisfaction Index […]