How to Make Your Time at NADA the Most Productive, and the Best Booths You Cannot Miss

How to Make Your Time at NADA the Most Productive, and the Best Booths You Cannot Miss If you have been to NADA before, you already know this truth, it is not a normal trade show. NADA is the Super Bowl of automotive. It is where the best companies in our industry show up with […]
Cultivate Technicians In House

Cultivate Technicians In House How Dealerships Can Build an Effective Apprentice Program The automotive industry has been facing a severe shortage of skilled service technicians, creating a critical challenge for dealerships nationwide. Competing with large, publicly traded dealerships that can offer signing bonuses, fully equipped tool kits, and expansive training programs, many smaller dealerships are […]
Social Media Event Marketing Done Right

Social Media Event Marketing Done Right How to Build Excitement, Drive Traffic, and Get Real Results From Your Booth or Business Event Every year at major conventions like NADA, hundreds of vendors show up with strong products, polished booths, and well-trained teams, yet most leave disappointed with traffic, engagement, or the quality of conversations they […]
Using Video Walk-Arounds to Boost Inbound Lead Conversions

Using Video Walk-Arounds to Boost Inbound Lead Conversions Personalized video walk-arounds can boost dealership appointment show rates by more than 35% and build trust with engaged customers. Suppose you’re not sending personalized video walk-arounds after a customer calls in about a vehicle. In that case, you’re missing one of the most effective tools available to […]