Workshop Exposure
The Ultimate Exposure Program
You Got Selected. Now Let’s Fill the Seats
Being selected to present a workshop at NADA is a major honor, and a massive opportunity. But getting on the schedule is just the beginning. If you want to make the most of your time on stage, you need an audience that’s engaged, relevant, and ready to take action.
That’s where Cactus Sky comes in.
Our Workshop Exposure Program is designed to pack your session with high-value attendees, ensuring your message is heard, and your brand remembered. Using targeted email marketing and digital promotion, we build awareness around your session, drive RSVPs, and maximize exposure both before and during the convention.
What’s Included
- Pre-Show Email Marketing: Two targeted campaigns to promote your workshop to over 50,000 dealership owners, managers, and industry decision-makers.
- Speaker Highlight Spotlights: Showcase your session content, topic, and expertise across our network and social media platforms.
- Call-to-Attend Messaging: Strategically crafted messages that make your session stand out as a “can’t-miss” event on the agenda.
- LinkedIn & Social Media Promotion: Leveraging Peter “webdoc” Martin’s 12,000+ automotive LinkedIn connections and 33,000+ X followers for maximum reach.
- Booth Tie-In: Drive attendees from your workshop straight to your booth with incentive-based promotions and strategic messaging.
Why It Matters
Attendance Drives Revenue: More people in your session = more booth traffic, more leads, and more post-show sales.
NADA Tracks Session Engagement: A strong turnout increases your visibility for future speaking opportunities, and builds credibility in the industry.
You Get One Shot: This is your platform. Don’t let low attendance dilute your impact.
See for yourself what Amberly Allen is saying:
Please Note: Cactus Sky provides marketing services tailored for vendors attending the NADA Convention,
but is not affiliated with or endorsed by the National Automobile Dealers Association.
NADA® is a registered trademark.
