To Whom It May Concern:

It is my pleasure to write this letter of recommendation for Peter Martin and the team at Cactus Sky Digital. Their expertise, creativity, and relentless execution were instrumental in the success of ProfitKeeperPro’s NADA presence, especially under some of the most challenging circumstances imaginable.

As a first-time vendor at NADA, we were faced with the inherent limitations of being a new exhibitor. Our booth assignment was less than ideal, as it was positioned in a lower-traffic area due to our entry-level ranking. To make matters more difficult, the 2024 show was severely impacted by the “Snowstorm of the Century”, which dramatically affected travel and overall attendance. For many vendors, this would have spelled disaster. But thanks to Cactus Sky’s support, we not only overcame these obstacles we came out ahead.

Peter and his team implemented a pre-show and in-show marketing strategy that included targeted email campaigns and our inclusion in their highly impactful Daily Top Booths email campaign. These efforts delivered exceptional visibility among dealership decision-makers and brought qualified traffic directly to our booth every single day of the show. Attendees repeatedly mentioned that they came to see us because of the emails they received.

What truly stands out about Cactus Sky is their deep understanding of the automotive industry. I’ve had the opportunity to work with them previously during my time with TimeHighway, and I can say from experience that their email marketing consistently reaches the right people, real decision-makers at real dealerships. That level of precision and proven reach is why I came back to them for ProfitKeeperPro.

Peter is not only a trusted expert in automotive digital marketing but also a true partner. He and his team took the time to understand our goals, build messaging that resonated, and ensure we stood out—even when the odds were stacked against us.

If you’re exhibiting at NADA or any major industry event, I highly recommend working with Cactus Sky Digital. Their strategies deliver results—plain and simple.  Feel free to contact me if you desire any additional information.  My cell number is l 239-595-0347.