The AutoShowHub
Peter “webdoc” Martin Joins the PodCast as Co-Host
Bringing 30 Years of Automotive Expertise to One of the Industry’s Top Weekly Shows
Cactus Sky is proud to announce that beginning December 2025 and continuing throughout 2026, Peter “webdoc” Martin will join The AutoHubShow PodCast as its official co-host alongside industry veteran Ian Nethercot. The AutoHubShow PodCast has become one of the most respected platforms for open discussion, fresh insight, and real-world solutions for the dealership community. With Peter joining the program, the show enters an exciting new chapter.
For more than three decades, Peter has been a recognized voice in automotive digital marketing, dealership operations, consumer engagement, and emerging retail trends. His background spans every corner of the industry. From his early years at Ricart Ford, to founding Cactus Sky, to helping hundreds of vendors and dealers grow their business, Peter has built a reputation as one of the most trusted experts in automotive marketing.
As co-host, Peter will bring that experience to every episode. Dealers will gain access to insider perspectives, real marketing strategies that work, and honest discussions about the challenges facing the industry today. Together, Peter and Ian will welcome top guests, industry leaders, innovators, and disruptors for conversations designed to educate, inspire, and help dealerships stay ahead in a rapidly changing environment.
December 2025 Topics and Live Event Links
To kick off Peter’s co-hosting role, The AutoHubShow PodCast will feature a high-impact December lineup focused on the issues dealers care about most.
January 5th – Top Expense Categories to Cut Costs & Improve Profitability
As we enter 2026, it’s time to plan for growth and success and get ahead of the competition. Everyone knows the car business is changing fast.
January 12th – How AI is Changing How We Buy Cars
AI is changing every industry in 2026 and beyond, and the only question. Is how customers, dealers, and OEMs will adapt to this new reality.
January 19th – How to Improve your Service Operations
Fixed operations are a huge opportunity in 2026. The only question is how your store can “Supercharge” this crucial department in 2026?
January 26th – Reduce costs and drive new profits (Parts the Holy Grail)
What is your dealership doing to maximize the growth on the PARTS side of the business?
February 2nd – NADA Live from Vegas
What Peter Brings to The AutoHubShow PodCast
When Peter steps behind the microphone, he brings a rare combination of digital marketing expertise, dealership experience, and vendor knowledge that very few industry leaders possess. His insights come from decades of hands-on work helping major vendors, dealer groups, and OEM partners solve real-world challenges.
Peter’s experience includes:
- Over 30 years leading Cactus Sky and working alongside top dealer groups
- Proven success developing digital strategies that increase retention and revenue
- Deep understanding of dealership operations and consumer behavior
- Long-standing relationships across vendors, OEMs, and industry associations
- A reputation for cutting through hype and delivering actionable insights
Dealers across the country trust Peter because he focuses on one thing. Helping them succeed with practical, experience-based solutions.
A New Era for The AutoHubShow PodCast
With Peter joining as co-host, the show will continue its mission of delivering honest, value-driven conversations that help dealerships grow. Expect new topics, new guests, and deeper dives into marketing, technology, fixed ops, consumer behavior, inventory challenges, and the future of automotive retail.
The automotive community will benefit from Peter’s knowledge, energy, and passion for helping dealers thrive.
Meet Your Hosts
HOST
Ian Nethercott
Auto Hub Show
CO-HOST
Larry Feldman
Career Changers USA
CO-HOST
Peter “webdoc” Martin
Cactus Sky
January 18, 2026
How to Improve your Service Operations
January 10, 2026
How AI is Changing How We Buy Cars
January 4, 2026
Top Expense Categories to Cut Costs & Improve Profitability
December 28, 2025
End of 2025 episode
December 21, 2025
Service Retention Starts on the Road
December 14, 2025
How to leverage Recalls to increase service and sales
December 7, 2025
Are You Ready for 2026? Let’s Talk Strategy
November 28, 2025
How your online reputation impacts sales