NADA Marketing

Maximize Your Impact at NADA

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Dominate NADA 2026.

Fill Your Booth. Close More Deals.

Stop hoping for traffic. Schedule it.
With 500+ vendors competing for attention, the winners are the ones who market before, during, and after the show.

Cactus Sky has helped vendors like Dealer Merchant Services, DealerPRO Training, and ProfitKeeperPro pack their booths, fill workshops, and generate measurable ROI, no matter where their booth was located.

Our NADA Marketing System Delivers

Pre-show appointment setting to book meetings before you arrive
✅ Daily Top Booths emails reach thousands each morning
LinkedIn ads + influencer amplification to NADA attendees
Custom video + landing pages that convert clicks to meetings
Retargeting campaigns to stay in front of prospects everywhere
Post-show follow-up sequences to turn conversations into contracts

Don’t let your NADA investment go to waste.

The Cactus Sky Advantage

How Will You Stand Out at NADA 2026 with Only 19.5 Hours to Win Dealer Attention?

With just 19.5 hours of expo time over three days and over 500 other companies vying for the attention of dealers and managers, standing out at the
largest automotive trade show of the year is no easy feat.

How are you planning to drive traffic to your booth
when you’re competing not just with other vendors but also with OEM meetings and NADA training sessions?

See for yourself what Amberly Allen is saying:

Why Cactus Sky?

When you’re competing with hundreds of vendors at NADA, you can’t afford to gamble with your marketing.

Cactus Sky brings over 30 years of experience, award-winning strategies, and a track record of measurable ROI for exhibitors — big and small.

Decades of Automotive Marketing Expertise
We’ve been helping dealers, OEMs, and vendors connect with decision-makers long before “digital marketing” was a buzzword.

End-to-End NADA Marketing Solutions
From pre-show buzz and in-booth engagement to post-show follow-up, we handle it all so you can focus on selling.

Data-Driven Approach
We leverage one of the most accurate and up-to-date dealer databases in the industry, ensuring your message reaches the right people at the right time.

Trusted by Leading Brands
Our clients include top automotive vendors and service providers who return to us year after year for NADA success.

This is what Karen is saying about us:

Trusted by the Industries Top Companies

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Please Note: Cactus Sky provides marketing services tailored for vendors attending the NADA Convention,
but is not affiliated with or endorsed by the National Automobile Dealers Association.
NADA® is a registered trademark.

To Whom It May Concern:

As founder and managing partner of Dealer Merchant Services (DMS), I’ve always believed smart partnerships drive dealership growth. That belief was confirmed when we partnered with Peter “Webdoc” Martin and the Cactus Sky Digital team for our NADA marketing.

Despite the “snowstorm of the century” in New Orleans impacting attendance, we had a phenomenal show. Our booth stayed packed, our calendar was full, and the conversations were with high-quality, pre-qualified prospects. That didn’t happen by chance, it was the result of a strategic, high-impact pre-show campaign executed by Cactus Sky.

Peter and his team launched an OTT and email campaign that delivered results before we even arrived. From appointment-setting emails to targeted dealer outreach, the campaign built real momentum. Each morning of the show, we saw a spike in foot traffic shortly after their emails went out; clear proof of their real-time engagement strategy.

Not only did we generate strong leads at NADA, but the results were so impressive we immediately brought Cactus Sky on for national marketing. Since then, DMS has grown to over 1,000 rooftops nationwide, and Cactus Sky has been key to that expansion. They’re now our second-highest source of website traffic, just behind organic search, a true testament to their campaign performance.

Cactus Sky doesn’t just check boxes – they deliver. They know the dealer space, build scalable connections, and produce measurable ROI. If you’re considering working with them, my advice is simple: do it. They get results.

Amberly Allen
Managing Partner
Dealer Merchant Services

ProfitKeeperPro_Logo_Primary_Stacked

To Whom It May Concern

It is my pleasure to write this letter of recommendation for Peter Martin and the team at Cactus Sky Digital. Their expertise, creativity, and relentless execution were instrumental in the success of ProfitKeeperPro’s NADA presence, especially under some of the most challenging circumstances imaginable.

As a first-time vendor at NADA, we were faced with the inherent limitations of being a new exhibitor. Our booth assignment was less than ideal, as it was positioned in a lower-traffic area due to our entry-level ranking. To make matters more difficult, the 2024 show was severely impacted by the “Snowstorm of the Century”, which dramatically affected travel and overall attendance. For many vendors, this would have spelled disaster. But thanks to Cactus Sky’s support, we not only overcame these obstacles we came out ahead.

Peter and his team implemented a pre-show and in-show marketing strategy that included targeted email campaigns and our inclusion in their highly impactful Daily Top Booths email campaign. These efforts delivered exceptional visibility among dealership decision-makers and brought qualified traffic directly to our booth every single day of the show. Attendees repeatedly mentioned that they came to see us because of the emails they received.

What truly stands out about Cactus Sky is their deep understanding of the automotive industry. I’ve had the opportunity to work with them previously during my time with TimeHighway, and I can say from experience that their email marketing consistently reaches the right people, real decision-makers at real dealerships. That level of precision and proven reach is why I came back to them for ProfitKeeperPro.

Peter is not only a trusted expert in automotive digital marketing but also a true partner. He and his team took the time to understand our goals, build messaging that resonated, and ensure we stood out—even when the odds were stacked against us.

If you’re exhibiting at NADA or any major industry event, I highly recommend working with Cactus Sky Digital. Their strategies deliver results—plain and simple.  Feel free to contact me if you desire any additional information.  My cell number is l 239-595-0347.

Karen Dillon
President, ProfitKeeperPro

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