NADA Marketing

Maximize Your Impact at NADA

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Dominate NADA 2026.

Fill Your Booth. Close More Deals.

Stop hoping for traffic. Schedule it.
With 500+ vendors competing for attention, the winners are the ones who market before, during, and after the show.

Cactus Sky has helped vendors like Dealer Merchant Services, DealerPRO Training, and ProfitKeeperPro pack their booths, fill workshops, and generate measurable ROI, no matter where their booth was located.

Our NADA Marketing System Delivers

Pre-show appointment setting to book meetings before you arrive
✅ Daily Top Booths emails reach thousands each morning
LinkedIn ads + influencer amplification to NADA attendees
Custom video + landing pages that convert clicks to meetings
Retargeting campaigns to stay in front of prospects everywhere
Post-show follow-up sequences to turn conversations into contracts

Don’t let your NADA investment go to waste.

The Cactus Sky Advantage

How Will You Stand Out at NADA 2026 with Only 19.5 Hours to Win Dealer Attention?

With just 19.5 hours of expo time over three days and over 500 other companies vying for the attention of dealers and managers, standing out at the
largest automotive trade show of the year is no easy feat.

How are you planning to drive traffic to your booth
when you’re competing not just with other vendors but also with OEM meetings and NADA training sessions?

See for yourself what Amberly Allen is saying:

Why Cactus Sky?

When you’re competing with hundreds of vendors at NADA, you can’t afford to gamble with your marketing.

Cactus Sky brings over 30 years of experience, award-winning strategies, and a track record of measurable ROI for exhibitors — big and small.

Decades of Automotive Marketing Expertise
We’ve been helping dealers, OEMs, and vendors connect with decision-makers long before “digital marketing” was a buzzword.

End-to-End NADA Marketing Solutions
From pre-show buzz and in-booth engagement to post-show follow-up, we handle it all so you can focus on selling.

Data-Driven Approach
We leverage one of the most accurate and up-to-date dealer databases in the industry, ensuring your message reaches the right people at the right time.

Trusted by Leading Brands
Our clients include top automotive vendors and service providers who return to us year after year for NADA success.

Trusted by the Industries Top Companies

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Please Note: Cactus Sky provides marketing services tailored for vendors attending the NADA Convention,
but is not affiliated with or endorsed by the National Automobile Dealers Association.
NADA® is a registered trademark.

To Whom It May Concern:

As founder and managing partner of Dealer Merchant Services (DMS), I’ve always believed smart partnerships drive dealership growth. That belief was confirmed when we partnered with Peter “Webdoc” Martin and the Cactus Sky Digital team for our NADA marketing.

Despite the “snowstorm of the century” in New Orleans impacting attendance, we had a phenomenal show. Our booth stayed packed, our calendar was full, and the conversations were with high-quality, pre-qualified prospects. That didn’t happen by chance, it was the result of a strategic, high-impact pre-show campaign executed by Cactus Sky.

Peter and his team launched an OTT and email campaign that delivered results before we even arrived. From appointment-setting emails to targeted dealer outreach, the campaign built real momentum. Each morning of the show, we saw a spike in foot traffic shortly after their emails went out; clear proof of their real-time engagement strategy.

Not only did we generate strong leads at NADA, but the results were so impressive we immediately brought Cactus Sky on for national marketing. Since then, DMS has grown to over 1,000 rooftops nationwide, and Cactus Sky has been key to that expansion. They’re now our second-highest source of website traffic, just behind organic search, a true testament to their campaign performance.

Cactus Sky doesn’t just check boxes – they deliver. They know the dealer space, build scalable connections, and produce measurable ROI. If you’re considering working with them, my advice is simple: do it. They get results.

Amberly Allen
Managing Partner
Dealer Merchant Services

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