Cybercriminals are becoming more aggressive; identity theft cases grew to 5.7 million last year. 84% of dealerships have directly experienced identity fraud; as online credit application use increases, that number will continue to grow. This session will provide attendees with readily available technologies that can be incorporated into their online and in-store workflows to help recognize and prevent identity fraud. Best practices will be shared on leveraging new technologies that combine prescreening, prequalification, and ID verification.