Nada Promotions

Nada Promotions

Maximize Your NADA Presence with Over-the-TOP Marketing Solutions

The NADA Show is the premier event for automotive industry professionals, drawing thousands of dealers, manufacturers, and key decision-makers from across the globe. As the industry’s largest marketplace for innovation and networking, NADA offers unparalleled opportunities to connect, showcase your brand, and drive business growth.

At Cactus Sky, we understand the unique challenges and opportunities that come with exhibiting at NADA. With over 30 years of experience in NADA marketing, our Over-the-TOP NADA Marketing Package is specifically designed to help you maximize your presence at the show.

From pre-show buzz and in-booth engagement to post-show follow-up, our comprehensive marketing solutions ensure that your brand stands out and drives results.

Partner with us to make your NADA experience unforgettable.

Leverage 30+ Years of Expertise to Drive Traffic, Build Connections, and Convert Leads

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What is NADA?

NADA, organized by the National Automobile Dealers Association, is the ultimate gathering for automotive industry professionals, taking place from 23 – 26 January 2025 at the New Orleans Ernest N. Morial Convention Center. This annual event brings together thousands of franchised new car and truck dealers, manufacturers, and industry leaders from across the globe, making it the largest event of its kind.

 

 With a focus on innovation, technology, and business growth, NADA is where the automotive industry converges to shape the future.

Unmatched Networking Opportunities: Connect with top dealers, manufacturers, and industry decision-makers. NADA offers a platform to meet new clients, partners, and influencers who can drive your business forward.

Incredible Industry Exposure: Exhibiting at NADA puts your brand in front of a targeted audience of automotive professionals. This is your chance to make a lasting impression and position your company as a leader in the industry.

Educational and Development Sessions: Access to cutting-edge workshops and sessions led by industry experts. Stay ahead of the curve with insights into the latest automotive trends, technologies, and best practices.

Attendance: Previous NADA shows have attracted over 20,000 automotive professionals, including dealership owners, general managers, and key industry stakeholders from around the world.

Exhibitor Presence: With over 500 exhibitors showcasing their latest innovations and solutions, NADA consistently features a dynamic exhibition floor where business gets done.

Social Media Reach: The NADA event generates significant buzz, with hundreds of thousands of mentions and interactions across social media platforms, amplifying the reach and impact of participating brands.

Educational Impact: Attendees benefit from more than 100 educational sessions and workshops, making NADA a key destination for professional development and business strategy.

The Complete Pre, During, and Post-Show Marketing Solution Tailored for NADA Exhibitors

The Over-the-TOP NADA Marketing Package is your all-in-one solution to ensure that your brand stands out at the most important automotive event of the year. With over 20 years of experience in NADA marketing, Cactus Sky Digital offers an unmatched combination of geo-fencing, geo-framing, OTT marketing, email campaigns, and social media strategies to engage with automotive dealers and top industry managers before, during, and after the event.

Pre-Show Marketing – Build Anticipation and Drive Engagement

Create Buzz and Capture Attention Before the Doors Even Open

Email Marketing

With precision-crafted email campaigns, we will target the entire automotive industry and past NADA attendees. As the 2025 attendee list becomes available, we will market directly to registered attendees, building anticipation and setting the stage for success.

OTT Marketing

Deliver targeted video ads to streaming devices of past NADA attendees. Ensure your brand is visible across all digital platforms, engaging dealers and managers where they are most active.

Geo-Fencing Dealerships

Deliver targeted video ads to streaming devices of past NADA attendees. Ensure your brand is visible across all digital platforms, engaging dealers and managers where they are most active.

Social Media Services

Expand your LinkedIn connections and increase your exposure to high-value automotive contacts. Our social media strategies will build your brand's presence and engage potential leads before the show, positioning your booth as a must-visit destination.

The success of your NADA presence starts long before the convention doors open. With our comprehensive pre-show marketing strategies, we’ll help you create excitement, drive engagement, and ensure your brand is top-of-mind for attendees.

 

By leveraging our expertise in targeted email marketing, OTT advertising, geo-fencing, and social media outreach, we’ll position your booth as a must-visit destination for automotive industry professionals. Our tailored approach is designed to reach the right people at the right time, ensuring your brand gets noticed and drives foot traffic to your booth.

Testimonial Highlight

DealerPRO
Read More
DealerPRO had the highest traffic to their NADA directory page in 2024, thanks to Cactus Sky's email and social media marketing. They truly deliver results.

During the Show – Capture Attention and Drive Traffic to Your Booth

Make Your Booth the Epicenter of the NADA Convention

Keep your booth top of mind with daily “Must-See Booth” alerts and client-specific messages delivered directly to attendees. These alerts will guide them to your booth and encourage interaction.

Ensure real-time, location-based ads are delivered to attendees as they navigate the convention. Our geo-fencing technology drives traffic directly to your booth, maximizing your exposure.

Continue delivering your messages through OTT platforms while attendees are at the show. Your brand will stay visible across all their devices, keeping you top-of-mind throughout the event.

Amplify your presence with live social media updates, booth interactions, and ongoing LinkedIn engagement. Strengthen the connections made during the show and enhance your brand’s visibility.

When the NADA convention is in full swing, it’s crucial to ensure your booth stands out among the crowd. Our innovative marketing strategies are designed to capture attention and drive consistent traffic to your booth, making it the focal point of the event.

 

By utilizing daily booth marketing messages, real-time geo-fencing, OTT marketing, and dynamic social media engagement, we keep your brand at the forefront of attendees’ minds. Our approach ensures that every interaction counts, turning passerby interest into meaningful conversations and valuable connections.

Post-Show Marketing – Continue the Conversation and Convert Leads

Turn Show Leads into Long-Term Customers

Follow-Up
Email Campaigns

Immediately after the show, we'll launch a follow-up email campaign to all attendees, thanking them for visiting your booth and driving them toward further engagement with your brand.

Geo Framing for
Continuous Engagement

Using geo framing, we tag and retarget prospects who engaged with your brand during the show. This allows us to continue delivering ads across their devices, keeping your brand in front of them as they move down the buying cycle.

Ongoing
Social Media Exposure

Post-show social media campaigns will deepen the relationships built at NADA, nurturing these leads and moving them closer to conversion. Our targeted LinkedIn strategies will help you maintain momentum and close deals.

Ready to Elevate Your NADA Experience?

Take advantage of the opportunity to make your booth the most talked-about destination at NADA 2025. With the Over-the-TOP NADA Marketing Package, you’ll have everything you need to ensure your brand shines before, during, and after the show.

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