Nurturing Tomorrow’s Technicians: The Benefits and Implementation of an Apprentice Program

Establishing an apprentice program for technicians isn’t just an investment in personnel. It’s a strategic move toward long-term dealership success.In this article, we will address why implementing such a program can benefit your dealership, along with actionable steps to get started. Benefits of an Apprentice Program 1. Skill Development from Day OneApprentice programs allow new […]

Bill Currie Ford Selects Remora as First-Impression Partner

Enhanced design, navigation and custom ordering offer customers an exceptional online car shopping experience with Bill Currie Ford.   Bill Currie Ford, a large volume Ford dealer in the U.S., announced its partnership with Remora, a provider of innovative website designs and digital marketing, to launch a state-of-the-art website. This collaboration marks a significant milestone in […]

The Importance of Tracking – Blueprint for Efficiency in Vehicle Reconditioning

Just as a smartwatch alerts you when you’re behind on your daily step count, a reconditioning tool provides real-time updates on your progress. This helps you stay on track and make informed decisions to improve efficiency. In today’s fast-paced and competitive automotive industry, tracking your performance is essential for achieving efficiency and success. Just as […]

Solving the Technician Shortage: A Perspective on Recruitment and Retention

In the ever-evolving automotive industry, one issue stands out like a red flag on the racetrack — the shortage of skilled technicians. With cars becoming more complex and technologically advanced by the day, the need for highly trained technicians has never been greater. As the creator of the Technician Career Path program, I’d like to […]