Stop Wasting 30% of Your Marketing Budget on Bad Data

Dealerwing uses AI and data validation to identify real service opportunities, drive more appointments, and increase retention.

Clean and validate your DMS, OEM, and conquest data

Target the right customers across all marketing channels

See exactly what’s driving service traffic and RO growth

Schedule Your Demo >
  • Trusted by 1,000+ dealerships nationwide
  • DEALERWING
  • Trusted by 1,000+ dealerships nationwide
  • DEALERWING
  • Trusted by 1,000+ dealerships nationwide
  • DEALERWING
  • Trusted by 1,000+ dealerships nationwide
  • DEALERWING
  • Trusted by 1,000+ dealerships nationwide
  • DEALERWING
  • Trusted by 1,000+ dealerships nationwide
  • DEALERWING
  • Trusted by 1,000+ dealerships nationwide
  • DEALERWING
  • Trusted by 1,000+ dealerships nationwide
  • DEALERWING
  • Trusted by 1,000+ dealerships nationwide
  • DEALERWING

Your Marketing Isn’t Broken. Your Data Is.

Most dealerships are marketing to the wrong customers without realizing it.

Duplicate customer records
Incorrect ownership
Outdated contact information
Missing service history

That means:
• Wasted marketing spend
• Wrong offers going to the wrong customers
• Lost service opportunities

AI does not fix this.
It makes it worse.

AI Only Works When the Data Is Right

At NADA, dealers saw the same thing.

Every vendor was talking about AI.
But the dealers asking the right questions were focused on one thing.

Data quality.

Dealerwing starts where others don’t.

We clean, validate, and unify your data first.
Then we apply AI to drive real results.

STEP 1

Clean the Data
We eliminate duplicates, validate ownership, and correct records.

STEP 2

Build a Unified Customer Profile
Every customer is identified and tracked across your entire database.

STEP 3

Identify High-Value Opportunities
Identify High-Value Opportunities

STEP 4

Activate Omnichannel Marketing
Direct mail, email, text, social, and BDC outreach all work together.

STEP 4

Track What Actually Works
Transparent reporting shows what drives appointments and ROs.

What Happens When the Data Is Right
• More service appointments
• Higher CP RO growth
• Reduced wasted marketing spend
• Stronger customer retention
• Consistent messaging across channels
• Clear attribution you can trust

Same Ingredients. Different Results.

Every vendor uses the same marketing channels.
Email, direct mail, digital, text.

That’s not the difference.

The difference is how the data is prepared and used.

A grocery store cake and a premium cake use the same ingredients.
But the result is completely different.

Dealerwing focuses on the quality of the ingredients.
That’s why the outcome is different.

Mike Cooley
Crown Automotive Group
My goal at NADA was to find the best solutions. When I saw Dealerwing’s approach to data validation and targeted marketing, it stood out. The results we’ve seen since have been significant.

Built for Dealers. Proven at Scale.

  • Over 1,000 dealerships nationwide
  • OEM-level data expertise
  • Fixed ops focused platform
  • Built by dealership operators, not software developers

Most platforms

Most platforms operate on unvalidated data, which means decisions are often based on incomplete or inaccurate information. They tend to take credit for everything, regardless of true impact, and focus heavily on features rather than delivering real, measurable results that actually move the needle for your dealership.

DEALERWING

Dealerwing takes a fundamentally different approach. It starts by cleaning and validating your data, ensuring every decision is built on a reliable foundation. From there, it provides transparent attribution so you can clearly see what’s working, and keeps the focus where it belongs—on measurable performance that drives real business outcomes.

See What Dealers Saw at NADA

If you didn’t get a chance to visit the booth,
this is your opportunity to see what stood out.

Schedule Your Demo >